Archive for September, 2009

It’s about that time…no, I’m not talking about Thanksgiving or Christmas (or Black Friday for that matter — the biggest shopping day of the year).  I’m talking about the fall season!  To help get you out of those bathing suits and flip-flops,  I wanted to share with you some great new fall fashions that will be hitting your JCPenney stores very soon!

This year is a year of firsts — JCPenney is launching their first contemporary label called ‘She Said’ in addition to styles from Bisou Bisou and I Heart Ronson.  Below are a few new looks for the upcoming fall season.

Designs from I Heart Ronson, Bisou Bisou, Le Suit and She Said — visit JCPenney for more fall fashions!

Love,

Loren

Here are 5 amazing deals under $50!  What are your 5 favorite finds this week you found under $50?

Happy shopping,

Preppy is both trendy and classic – and admittedly, a little tricky to pull off. If you want to integrate the usual country-club suspects – a classic navy blazer, and penny loafers – into a fresh, modern look, don’t wear them altogether. Instead, pick one, then use it as a starting point. Any of these go-to pieces work well with jeans, a v-neck tee, or a driving cap.

Tommy Hilfiger Navy Cotton Trim-Fit Blazer, $139.99 (from $325), Macys

Sebago Classic Penny Loafer, $115.95, Shoebuy.com

Love,
Loren

Not many people would turn to a kitschy 80’s comedy for style inspiration, but if you ask me, Ty Webb (Chevy Chase) and Al Czervik (Rodney Dangerfield) from Caddyshack are truly worth your admiration. Their quirky color combinations turned a wardrobe of uber-preppy staples into a fun fashion statement. So in the spirit of Mr. Webb and Mr. Czervik’s envelope-pushing style, I’ve pulled-together some items that will give your wardrobe a little dose of Caddyshack cool.

Caddyshack image:
(image Via blog.insourced.com)

Sperry Spring Boat Shoe, $88, available at Urban Outfitters

Brooks Brothers Oxford Ivy, $48, available at Brooks Brothers

Lacoste Polo, $88, available at Lacoste

Love,

Loren

I know it’s not Monday, but here’s some exciting news.  Funkshion Fashion Week 2009 (which happens to be held in Miami Beach), has selected Motives® by Loren Ridinger to be the official cosmetics! Soo exciting!!

Funkshion Fashion Week 2009 will be held October 14-18 and will feature 200 models and over 16 fashion shows wearing dresses donated by top designers, all of which benefit the American Heart Association.

In honor of this event, I’ll be unveiling my “Going Red” Motives® by Loren Ridinger lipstick, where 25 percent of all proceeds are donated to the American Heart Association.

Lots of love,

Loren

I’m proud to announce that I’m an official blog contributor for the popular beauty, fashion and shopping blog, Outblush.com!  If you’re not familiar with Outblush.com, it’s a fun, witty blog that features product reviews on a variety of the hottest beauty, fashion, and lifestyle products.  As much as I love blogging on MyFashionCents.com, it’s also great to be able to get my voice out to other wonderful publications.

Click here to read my first blog !

Love,

Loren

Being a “fashion-centsible” shopper, I’m always on the prowl for a good deal! Right now, Banana Republic is running a 40% off sale with an additional 10% off already reduced items!  Quantities are obviously limited, but this is a great way to save on essentials!  Simply enter coupon code BREXTRA10 at checkout.  Expires October 2, 2009!

Love,

Loren

I recently interviewed with South Florida Style.  You can read my interview here.  South Florida Style is  a site dedicated to covering trendsetters and news in the fashion industry.

In this long ranging Q&A, I give details on the successes behind Motives and Cellular Laboratories, the work that has gone into creating the lines and give a glimpse into my own personal style. Click here to read the interview!

Love,

Loren